Shrek the Third for Activision

  • Case Study: \

With their eagerly (ogrely?) awaited Shrek The Third game on its way, Activision wanted to make sure the launch was a giant success. We created a special microsite and a range of on-air spots. And everyone lived happily ever after.

Resources

shrek the 3rd - shrek_the_3rd1.pdf (1.4 MB)

Cartoonnetwork.co.uk had on average 880,905 unique visitors per month to the site in 2009. (Source: Omniture)
GLOSSARY

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